Starting in the late 1970’s, our experience included creative design, production, and layout for some of the top advertising agencies on Madison Avenue, New York. Major retailer catalogs, display ad campaigns, multimedia, multi-stack slide presentations, and visual POS displays were key expertise areas.
Within the sporting goods industry, we helped to develop everything from product engineering for skis and boots, to staff training manuals. Highlights included the development of traveling consumer show displays which toured eighteen markets around the country. Brand sponsorship and hospitality programs for the 1980 U.S. Winter Olympics, and cooperative dealer campaigns that led to the development of marketing programs for some of the country’s leading destination winter resorts and international travel and airline partners.
We have a long history of supporting cutting edge software development focused on consumer multimedia products and partnerships during the early days with Microsoft. Interactive CD-ROMS in the form of digital books became an important stepping stone for online, multimedia edutainment.
There’s a special concentration of more than 30 years of experience in live event marketing, ranging from consumer shows and events to the production management of more than 50 of the Top 200 U.S. trade shows. Both official decorator roles, and award-winning corporate exhibit design and installation services, that involved participating in events around the globe. This led to publishing a sought after book for the International Trade Show Industry and a worldwide speaking tour.
A combination of product engineering and the creation of global industry educational forums held in Europe, Asia, and India on advanced rechargeable lithium battery technology. A public speaking and teaching background as an adjunct professor at the University of Nevada, Las Vegas in the adult educational outreach program that included courses taught on the U.S. Trade Show Industry around the globe.
This avenue included international business development for one of the largest domestic Li-on cell manufacturers in China and the strategic partnership with the Nevada Governor’s Office of Economic Development, emphasizing the use of the state’s Foreign Trade Zones for international manufacturing, assembly, and distribution.
Members of our team have developed some of the most extensive market research studies for the North American Electric, Pedal-Assist Bicycle industry, through innovative consumer experiential events, hosted around the country. More than 25,000 individuals test rode more than 55,000 bikes and provided mountains of consumer-oriented demographic data.
We have first-hand experience developing a full electric bicycle product line from the initial engineering of frame, drive and controller integration to the development of one of the most advanced lithium polymer battery packs. All of which included the development of branding and national sales programs.
We have produced everything from national competitor racing events throughout the U.S., to highly secure industry/military conferences in Abu Dhabi.
What can we do for you?